Terms of Service
Version 2026-09-15. Effective from that date. These Terms are written in English; the French and Spanish versions are equally binding, and in case of conflict on a point of law the English version prevails.
1. Who we are
Pictomemo is operated by A. Alae, an individual entrepreneur established in Tangier, Morocco ("Pictomemo", "we", "us"). You can reach us at contact@pictomemo.com.
2. What these Terms cover
These Terms govern your access to and use of the website pictomemo.com, its subdomains, and every product and service we provide through them (together, the "Service"): building a memory book from your photos, the online preview and editor, the digital PDF, and the printed book. By creating an account, uploading photos, or placing an order, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.
3. Eligibility
You must be at least 18 years old and able to enter into a binding contract to use the Service. The Service is not directed at children, and we do not knowingly create accounts for anyone under 18. If you use the Service on behalf of another person or an organisation, you confirm you are authorised to bind them to these Terms.
4. Your account
You may build and preview a book without an account; an account is required to order. You are responsible for the accuracy of the information you give us, for keeping your password confidential, and for everything done through your account. Tell us at once at contact@pictomemo.com if you believe your account has been used without your permission. We may suspend or close accounts that breach these Terms.
5. Your photos and your content
You keep every right to your photos. Nothing in these Terms transfers ownership of your photos, captions, or names to us.
So that we can provide the Service, you grant Pictomemo a worldwide, non-exclusive, royalty-free licence to store, copy, resize, analyse, arrange, print and transmit your content, and to have our service providers (listed in the Privacy Policy) do the same on our behalf, solely to build, show, deliver and support your book. This licence ends when your content is deleted from the Service, except for copies that remain in backups for the periods described in the Privacy Policy and copies already handed to the print partner to fulfil an order you placed.
We never use your photos to train artificial-intelligence models, to advertise, or for any purpose other than making your book.
6. What you promise about your content
By uploading content you represent and warrant that:
- you own the content or have every permission needed to use it in a book, including from the people who appear in it and, for children, from a parent or guardian;
- the content does not infringe anyone's copyright, trademark, privacy, publicity or other rights;
- the content is not unlawful, does not depict sexual content involving minors, sexual violence, or content intended to harass, threaten or defame anyone, and does not contain malware;
- you are not uploading content on behalf of someone who is not allowed to use the Service.
You are solely responsible for your content. We may remove content, refuse to print a book, or close an account if we reasonably believe this section is breached, and we will cooperate with lawful requests from authorities. Where the law requires it, we report child sexual abuse material to the competent authorities.
7. How the Service works, and its limits
Pictomemo uses automated processing, including artificial-intelligence systems provided by third parties, to remove duplicates and low-quality photos, group photos into chapters, select photos, group faces so that you can name the people in your book, write captions, and lay out pages. This is automated editorial assistance: the result is a proposal that you can review and change before you order. You are responsible for reviewing the book before ordering. We do not guarantee that every photo you consider important will be included, that captions are accurate, or that the selection will match your taste. Face grouping is optional where the law requires your explicit consent, and it is described in the Privacy Policy.
The Service depends on the quality of what you upload: photos that are too small, blurred, or corrupted may be set aside, and colours in print will never match a screen exactly.
8. Orders, prices and payment
Building and previewing a book is free. You pay when you order the digital PDF, the printed book, or both. Prices are shown before you confirm an order, in US dollars, and include any tax we are required to collect unless stated otherwise; import duties or taxes charged in your country on a printed book are your responsibility. Shipping for printed books is shown at checkout or, where indicated, calculated when the book goes to print and shown before it is charged.
Payments are processed by PayPal (PayPal (Europe) S.à r.l. et Cie, S.C.A., or the PayPal entity for your region); we never see your full card details. An order is accepted when we send the order confirmation. We may refuse or cancel an order for pricing errors, suspected fraud, unavailability, or a breach of these Terms; if we cancel after payment, we refund in full.
During the preview period, prices shown are placeholders and no payment is taken; a preview order does not create a contract of sale.
9. The digital PDF
When you buy the digital PDF, you receive a personal, non-transferable licence to download, keep, print and share the file for private, non-commercial use. The PDF is delivered through your account. Because it is digital content delivered immediately, you agree that delivery starts as soon as the file is available to download and that you lose any statutory right of withdrawal once you download it. The PDF is not refundable after download, except where the file is defective and we cannot supply a working one.
10. The printed book
Printed books are produced and shipped by our print partner, Lulu Press, Inc. ("Lulu"), on demand, in the format shown at checkout. Because each book is made to order, a printed book can be cancelled, and the shipping address changed, until it enters production; after that point it cannot be cancelled and, being personalised, is excluded from statutory withdrawal rights. Delivery times shown are estimates. Risk in the book passes to you on delivery. If a book arrives damaged, misprinted or with a production defect, tell us within 14 days with photos and we will reprint it or refund you. Colour variation within normal print tolerance, and content or layout you approved before ordering, are not defects.
11. Refunds and cancellations, summary
- Digital PDF: cancel any time before downloading; no refund after download except for a defective file.
- Printed book: cancel and change the address until production starts; no cancellation afterwards. Reprint or refund for production defects reported within 14 days of delivery.
- Both together: each part follows its own rule above.
- If we cannot fulfil an order, we refund it in full.
Refunds go back to the original payment method within 14 days of our decision. Where the law of your country gives you rights that cannot be limited by contract, those rights apply in addition to this section.
12. Retention and deletion of your content
Original photos are kept for 90 days after your last order or your last visit, then deleted; unfinished books of visitors without an account are deleted after 7 days; unfinished books in an account are deleted after 60 days without activity, with an email a week before. Purchased books and their PDFs stay in your account while it exists. You can delete a book or your whole account at any time; account deletion becomes final after 14 days. Details, including backups, are in the Privacy Policy.
13. Acceptable use
You agree not to: use the Service for anything unlawful; upload content that breaches section 6; attempt to access other users' books or data; probe, scan or test the vulnerability of the Service without our written permission; interfere with the Service, its infrastructure or rate limits; scrape or copy the Service or its content other than your own; resell the Service; use automated means to create accounts or books; or impersonate anyone. We may investigate and act on breaches, including by suspending accounts and reporting to authorities.
14. Our intellectual property
The Service, its software, design, layouts, templates, text, trademarks and logos belong to Pictomemo or its licensors and are protected by law. Except for the licence to your own book in sections 5 and 9, nothing grants you rights in the Service. The layouts and typography applied to your book are licensed to you as part of the book; you may not extract them for other uses.
15. Third-party services
The Service relies on third parties: cloud hosting and storage, artificial-intelligence providers for image analysis, PayPal for payment, Lulu for printing and shipping, and analytics and error-monitoring providers. They are listed with their roles in the Privacy Policy. Their own terms apply to the parts they operate (for example PayPal's terms to the payment). We are not responsible for services we do not control, but we choose our providers with care and stay responsible to you for the Service as a whole.
16. Availability and changes
We aim to keep the Service available but do not promise uninterrupted or error-free operation. We may change, suspend or discontinue features, and we may change these Terms. Material changes are announced on the site or by email at least 14 days before they take effect, and you will be asked to accept them when you next sign in; if you do not agree, stop using the Service and, if you wish, delete your account. Changes do not affect orders already placed.
17. Warranties
To the fullest extent permitted by law, the Service is provided "as is" and "as available". We do not warrant that the automated selection, captions, or layouts will meet your expectations, that the Service will be uninterrupted or secure, or that files will be preserved beyond the retention periods in section 12. Statutory warranties that cannot be excluded, including your rights as a consumer regarding defective goods, are not affected.
18. Limitation of liability
Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, for fraud, or for any liability that cannot be excluded by law. Subject to that:
- we are not liable for indirect or consequential loss, loss of profit, loss of data (beyond our retention commitments), or loss of sentimental value in photos, and you accept that Pictomemo is not a backup service and that you must keep your own copies of your photos;
- our total liability to you for all claims arising out of the Service in any 12-month period is limited to the greater of the amount you paid us in that period and USD 100.
If you are a consumer, this section applies only to the extent permitted by the mandatory law of your country of residence.
19. Indemnity
You will compensate Pictomemo, its owner, staff and providers for any claim, loss or cost (including reasonable legal fees) arising from your content, your breach of these Terms, or your infringement of anyone's rights, except to the extent caused by our own breach.
20. Termination
You may stop using the Service and delete your account at any time. We may suspend or terminate your access if you breach these Terms, if required by law, or if we discontinue the Service, giving reasonable notice where possible. On termination, sections that by their nature should survive (including 5, 6, 9, 14, 17 to 22) survive; purchased PDFs remain downloadable for 30 days after termination unless termination is for a breach of section 6 or 13.
21. Governing law and disputes
These Terms and any dispute arising out of them are governed by the laws of the Kingdom of Morocco. The courts of Tangier, Morocco have exclusive jurisdiction, except that if you are a consumer resident in the European Economic Area, the United Kingdom or Switzerland, you keep the protection of the mandatory rules of your country of residence and may bring proceedings before the courts of that country. Before going to court, write to us at contact@pictomemo.com; we try to resolve every complaint within 30 days. The European Commission's online dispute resolution platform is available at ec.europa.eu/consumers/odr; as a company established outside the European Union we are not obliged to take part in it.
22. General
These Terms, the Privacy Policy and, where it applies, the Data Processing Agreement are the entire agreement between you and Pictomemo for the Service. If any part is found invalid, the rest remains in force. Our failure to enforce a right is not a waiver. You may not assign these Terms; we may assign them to a successor of the business, including a company the owner sets up to carry it on, with notice to you. Notices to you are sent to the email address on your account; notices to us go to contact@pictomemo.com. "Including" means "including without limitation".
23. Contact
A. Alae, trading as Pictomemo, Tangier, Morocco. contact@pictomemo.com. To report content that infringes your rights, use the report form.